We exist to help you be your best and we encourage joy. We put you first—and, more importantly, we believe you should put yourself first. Since 2008 we’ve been curating and creating clothes, accessories, planners, and more to make life a little bit brighter and a lot more fun. Over a decade later, this remains our mission, as does drawing awareness to mental health issues and creating products dedicated to you and your well-being.
$12.00
When there are just too many things to remember, we’ve got just the place to put them. This set of adhesive notepads includes five designs: one large pad lined in rainbow colors, one medium pad that offers encouragement, and three page markers that are great for studying. And if that...
$15.00
You need a place to rest your head when you’re soaking the day away. Might as well make that place a rainbow, right? Well, technically it’s an inflatable bath pillow in the shape of a rainbow, but we bet it’s just as good as the real thing. Plus, it’s got...
$68.00
When you’re figuratively in your feelings, slip this sweatshirt on and you can be literally in your feelings, too (well, in a sweatshirt that says "feelings" at least). It’s got fuzzy chenille letters and might even be our coziest sweatshirt yet. We have a lot of (very good) feelings about...
$68.00
Take care. This soft, comfortable long sleeve pullover hoodie has a classic fit and a flocked design.
the details-
60% cotton, 40% polyester fleece
Medium weight fabric
Surface design by Maddy Nye!
Flocked design
Extra soft and pre-shrunk
Women’s sizing
by ban.do
$68.00
This towel is huge—like your whole crew can hang out on it with room to spare. And it's a super cute monstera leaf shape, has super cute tassels, and could easily double as a super cute picnic blanket. Did we mention that it's super cute? Oh, because it is super...
$40.00
Step out of the shower and onto a rainbow. This bath mat was made with 100% cotton, has multicolor shag in the shape of a rainbow, and a non-slip latex backing to keep it from sliding out of place. P.S. It also looks great just inside the front door or...
$14.95
This one’s for all our diligent note-takers, amateur sketch artists, and modern day Shakespeares out there. This little sun notebook has 100 sheets of unlined, perforated paper and is just waiting to be filled with all those thoughts, ideas, and feelings you want to get out of your brain and...
$28.00
Meet the Stainless Steel Tumbler! If you couldn’t guess based on the name, she’s made of stainless steel to keep your drink nice and cold on even the hottest summer days! 3 in. x 7 in. 3 in. Stainless steel body Soft silicone straw 16 oz. capacity Insulated, double-wall Keeps...
$12.00
You are very smart. Smart people love notebooks and this, well, this is a notebook to love. Featuring gold spirals and an adorable centerfold, you'll never want to be without one. And why should you? You're gonna need a place to jot down all of those brilliant ideas. 9 in....
$12.00
You are very smart. Smart people love notebooks and this, well, this is a notebook to love. Featuring gold spirals and an adorable centerfold, you'll never want to be without one. And why should you? You're gonna need a place to jot down all of those brilliant ideas. 9 in....
$18.95
You know when you’re trying to take a nap in a car or a plane, but you can’t because the sun is just way too bright? This eye mask has you covered. Literally. And if you have a piñata lying around, it conveniently doubles as the cutest blindfold. (Now with...
$12.00
No need to get a grip, these socks already have you covered. This pair has wavy, sporty stripes and is made of fuzzy chenille and microfiber with silicone grips on the bottom to keep you from slipping and sliding. One size fits all Fuzzy chenille/microfiber 95% polyester/5% spandex No cuff...
$48.00
If you’ve been thinking about upgrading from those old boxers you sometimes sleep in, look no further than these sleep shorts that are just as comfortable but way more stylish. They’re made with breathable poplin, have pockets (!), and look really good matched with a sleep top or even your...
$38.00
We believe in summer vacation and winter vacation and making every day a vacation day. This classic shirt is a great choice for both physical and mental vacations. But when you do go on that big trip, all we ask is that you take us with you. Okay, we’ll settle...
$32.00
We’re great at staycations. You could even say we have a staycation situation specialization. Wear this soft shirt for whenever you’re physically at home, but mentally on vacation somewhere thousands of miles away. 100% cotton slub jersey 125 GSM lightweight fabric Plastisol screenprint Extra soft and pre-shrunk Relaxed fit and...
